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SUPPLY CHAIN LOGISTICS MANAGEMENT (ISE)
SUPPLY CHAIN LOGISTICS MANAGEMENT (ISE)

SUPPLY CHAIN LOGISTICS MANAGEMENT (ISE)

Author : DONALD J. BOWERSOX et al.

Softcover

฿ 1,275.00

1,500.00

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Book info

Barcode : 9781266134951

ISBN : 9781266134951

Year of print : 6 / 2024

Size ( w x h ) : 0 x 0 mm.

Number of pages : 512 Pages

Book category : การตลาดทั่วไป

Product details : SUPPLY CHAIN LOGISTICS MANAGEMENT (ISE)

The Sixth Edition of  Supply Chain Logistics Management presents Logistics in the context of integration within a firm's Supply Chain Strategy and Operations.

The framework of Supply Chain Management is initially presented by creating a foundation for in-depth study of the five logistics operational components in Part Two.

Challenges and strategies related to design and operational integration of logistics within a global supply chain are discussed in Part Three. Part Four focuses on administrative challenges related to cross organizational collaboration, performance measurement, and concludes with the challenges of managing risk and achieving sustainability.

An essential feature of the overall presentation is the integration of topical materials and examples into the Supply Chain Logistics value creation process. Text materials are supported by study and challenge questions as well as contemporary cases. The presentation integrates the discussion of information technology throughout. Illustrations and examples highlight how firms deal with operational challenges and use logistics performance to gain competitive advantage.

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